C A M P A I G N I D E A T I O N
15 to 50 : Women’s Sports
Women’s Sports makes up for 15% of all sports coverage…let’s bring that number to 50.
CAA M&EP initiative to revolutionize the world of sports entertainment through the development of powerful women-centric stories with the goal of driving more media coverage.
As Lead Designer/Art Director, I was able to craft and brand all 15-50
materials, giving the initiative an image and visual language when presenting to potential production companies and/or partners.
